U
nnati
The Business Journal
ISSN: 2319-1740(P)
Impact factor (SJIF):8.173
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Prof. Dipin Mathur
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Dr. Pallavi Mehta
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A Peer Reviewed Bi-Annual Journal
January-June 2021
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Index
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A Speculative Study of South Rajasthan Hospitals: Continuous Improvement Factor (Total Quality Management)
Author
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Dr. Nidhee Aradeshana, Dr. Shivoham Singh, Dr. Brijesh Kumar Aghera
Page Number
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1-6
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Chatbots and their Different Aspects : A Review of Literature
Author
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Dr. Sourabh Bhattacharya
Page Number
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7-17
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Content Marketing is the Future of Marketing
Author
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Dr. Sunil Kanoongo, Saurabh Kumar
Page Number
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18-20
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Customer Relationship Management Practices an Empirical Study of Selected Banks in Udaipur City
Author
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Dr. Kulvinder Kaur
Page Number
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21-25
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A Study on Application of Artificial Intelligence for Quick and Safe Loan
Author
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Prof. Krishna Kant Dave, Surya Prakash Vaishnav
Page Number
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26-29
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A Study on Factors Affecting the Online Shopping of Gardening Products
Author
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Dr. Shankar Chaudhary, Saurabh Singh Tomar
Page Number
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30-34
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An Empirical Study of Risk / Return and Volatility Analysis of Selected ESG Rated Companies of Indian Stock Market
Author
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Nitika Jain, Dr. Vandana Mehrotra
Page Number
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35-42
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Contribution of Fish Farming Business to Poverty Alleviation in India: Assessing the Current Evidence
Author
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Karishma Singh Mertia, Dr. Mukesh Prajapat
Page Number
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43-47
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Mapping Consumer Perception of Online Marketing: A Lesson From COVID-19 Pandemic
Author
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Dr. Gouranga Patra, Dr. Sumona Datta
Page Number
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48-57
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Perception of Professionals towards Recruitment Advertising in Newspaper in Bhilwara City
Author
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Shikha Parakh, Prof Subhash Sharma
Page Number
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58-61
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Talent Management in Healthcare Sector : A Case Study of Private Hospital in Dharwad District
Author
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Renuka B Lakkappanavar, Prof. Dr. Uttam Kinange
Page Number
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62-64
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